One of the most important things you can do as an aspiring musician is to promote your music.
Luckily, with music promotion services, you can do that easily and quite effectively.
In fact, these platforms will do most of the job for you.
But with so many services and companies, it’s easy to feel a little bit lost.
So, to make your search easier, we rounded up the best music promotion services you can trust.
And we will tell you all about their features, highlights, and potential drawbacks.
Best Music Promotion Services
Promoting your music properly can be a tricky job.
And with so many new artists appearing every day, standing out from the crowd and getting noticed can seem almost impossible.
But although it’s not easy, it’s definitely not impossible – with the right approach to your promotion, people around the world will hear your music.
And if they like it, things will start to snowball into something bigger.
So without further ado, let’s take a look at the best music promotion services that will help you get things started.
1. Omari’s Organic Promotion
Omari’s Organic Promotion has been the top-ranked ‘best music promo’ for years.
They cover all the important parts of music promotion – Spotify promo, YouTube promo, SoundCloud promo, and press releases.
They also do TikTok ads campaigns, YouTube optimization, Facebook and Instagram custom ads, and so on.
The way they work is pretty simple – if you order a promotion on Spotify, your track first goes to their music supervisor.
Then they’ll give you feedback on things like mixing, mastering, and vocals. And if everything is in order, your song will be sent to curators.
Now, the bigger order/pricing generally means your song will be pitched to more curators and therefore reach more listeners.
So, it all depends on your goals, budget, and expectations.
They also offer coaching and management services.
All in all, Omari’s Organic Promotion is one of the most popular music promotion websites out there, and many newcomers decide to use their services.
As a music promotion company, YouGrow is focused primarily on Spotify and YouTube.
They have thousands of subscribers, and they help artists reach a fair amount of YouTube views – real views, without the use of bots.
Generally, most users are satisfied with their customer service, responsiveness, and effectiveness.
And they offer several packages:
- Starter for $77
- Superstar for $617
- Megastar for $1097
Of course, the more money you invest the bigger reach you’ll get. For instance, with their Megastar package, they promise to get you 65,000-100,000 organic streams.
Also, all packages come with a 100% money-back guarantee, in case you don’t get enough streams for your genre.
YouGrow also offers fast communication as they have a dedicated campaign manager for each order who keeps artists up to date and guides them through their campaigns.
All things considered, if you want to boost your streams on Spotify and Youtube, YouGrow is a great way to go.
3. Playlist Push
Playlist Push is another great option for artists who want to promote their music independently.
They are focused on Spotify streams, but they also offer TikTok promotions.
Over 25,000 independent and major label artists currently use Playlist Push services, and their service has been presented in many popular media and magazines.
Before promoting their users’ music, they review every submission thoroughly, and they make sure all the streams are organic. After all, they’ve got 900 curators involved in the process.
They also use an AI-powered algorithm that matches your song to the right playlists and creators.
Playlist Push is also reasonably priced, but it all depends on how much you’re ready to invest and how many playlists your campaign targets.
4. Indie Music Academy
Another trustworthy website focused on Spotify promotion is Indie Music Academy.
Indie Music Academy promises to get your music on legitimate Spotify playlists and help you grow your fanbase.
And they’re very professional when it comes to getting their users real organic streams.
So, although they don’t have a variety of options like some other companies on this list, they’re great at what they do.
They will make sure your track appears in all relevant searches such as mood playlists (as many Spotify listeners search songs by mood), specific genres, seasonal lists, and so on.
Finally, the site is founded by Ryan Waczek, an Emmy-award musician with experience in the music industry.
ReverbNation is a popular music distribution service and promotion platform that offers a variety of services.
They’re primarily known as a digital distributor, but many artists choose them for their versatility.
With the slogan “Artists First”, they are focused on providing their artists with deals that will ultimately be profitable for them.
They even offer a free plan which includes creating an artist profile, uploading an unlimited number of songs, email and social marketing, and embedded players.
You can also opt for a paid subscription which will give you access to more features and opportunities.
A plethora of tools and options can be a bit confusing though, but if you have a clear vision of what you want to do with your music, ReverbNation is an excellent choice.
Essentially, SoundCampaign is a Spotify promotion service that runs campaigns for sound; just as the name suggests.
They’re similar to Playlist Push in terms of how they work.
The SoundCampaign team will send your music to curators, based on your budget and campaign settings. You’ll then get valuable feedback from playlist curators.
And when it comes to promoting music on Spotify, getting in contact with reliable, professional playlist curators is the most important thing.
Generally, campaigns at SoundCampaign start at $130, which is quite affordable compared to some other options.
But of course, the bigger the budget, the more reviews you’ll get and the more chances of getting your music to suitable playlists.
7. Starlight PR
Starlight PR is also among the top music promotion platforms in the world right now.
They’re known for their effective PR campaigns, social campaigns, and excellent artist branding.
Their most popular campaigns you might be interested in include:
- 4-Week Next Level Campaign – includes dedicated PR team, podcast and radio interviews, magazines and blog targeting, playlist placement
- Social X – covers Spotify promotion, Spotify playlist placement, organic TikTok growth, and a dedicated PR team
- Starter Package – includes press release, live interview, dedicated PR team, and blogs and magazines placement
Starlight PR is very professional when it comes to their areas of expertise: Spotify promotion, radio, magazines, blogs, playlist placements, and podcasts.
And they had some clients you might have heard of: Cardi B, Post Malone, and Alessia Cara, just to name a few.
So if you want your music to get noticed, promoting it with Starlight PR might be your first step toward stardom.
8. Planetary Group
Planetary Group is a music promotion company focused on radio promotion, online publicity, social media management, and international music promotion.
They’ve also worked with famous musicians, including Katy Perry, Kings of Leon, and Ray LaMontagne.
What they’re particularly proud of is their approach – they take a custom approach for each artist they work with.
So, they don’t offer packages and pricing plans like many other music promotion services.
That said, if you’re looking for a service that will cater to your individual needs, you should definitely check out Planetary Group.
9. PRESSED PR
When it comes to indie music promotion, PRESSED PR is one of the most reliable, well-rounded, and popular platforms out there.
They are focused on helping artists build the whole brand.
So, besides promotion and publicity, they offer PR strategy and media relations services, asset creation, and brand partnerships and activations.
They work with artists, labels, and creative-based companies to create hype around their brand.
And focusing on your brand as a whole is the best way to build your audience.
So, Pressed PR is undeniably a good option for singer-songwriters and aspiring musicians who are ready to invest in their image.
10. Tom Dupree III Agency
The founder of this music promotion company is Tom DuPree III, an artist, producer, and music marketer.
Like many other companies, he focuses on Spotify promotion, but he also works via paid social campaigns.
In fact, Tom Dupree III Agency is specialized in helping artists to become more popular via Facebook ads.
The majority of their advertising also takes place on Instagram.
And for many artists, this turned out to be quite successful.
Also, the agency is open to discussing the details via Zoom calls, so you can get answers to all your questions very easily.
All in all, Tom’s music marketing strategies might be simple, but they’re also effective.
11. Cyber PR
If you’re looking for a press company to promote your music, you should check out Cyber PR.
They’re mostly doing written coverage, which doesn’t make them less relevant.
On the contrary, they are apparently really good at what they do, and their campaigns usually yield good results.
The thing is, they offer personalized artist development plans (‘A Total Tuneup’), so you’ll get a tailored plan made by their experienced team.
They will also help you with social media by helping you identify the right content that will resonate with your fans.
And their in-house website designer will help you create an appealing website.
12. Independent Music Promotions
This music promotion service is focused on promoting high-quality, inventive bands, and artists.
Independent Music Promotions indeed claim they are very selective in their roster.
But if you believe your music would fit their expectations and standards, we suggest taking a look at their services.
They generally offer several options: a basic one-month package, a 3-month package, an expanded 3-month campaign, and the Critical Mass campaign.
Regardless of what you choose, they will produce high amounts of quality press and stellar reviews for you.
Music blogs, websites, e-magazines, and freelance writers are an essential part of music promotion, so getting info about your music to them is crucial.
That being said, if you want people to talk about your music, contacting Independent Music Promotions might not be a bad idea.
13. Playlist Promotion
As the name suggests, Playlist Promotion is mainly focused on Spotify playlist promotions.
They reach thousands of playlists covering all genres, with new and niche genres growing daily.
And they promise 100% organic Spotify promotion.
So, although they’re not as versatile as some other companies, they are very serious and professional about what they’re specialized in.
However, their Playlist Promotion requires that artists submit an application, which means they don’t accept everyone.
But don’t let that discourage you – this only means they deliver what they promise to the artists they work with.
And if they don’t, there’s a money-back guarantee (in case you haven’t received the total follower reach placement.)
14. Behind The Curtains Media
And if you want the whole promo package, you can check out Behind The Curtains Media.
They cover everything important to make your music widely heard, including Spotify promos, blog promos, and radio promos.
But they also provide customized services for their clients, so their campaign will probably be exactly what you need.
Generally, they assist their artists with music releases, digital marketing, and publicity, while providing them with fresh ideas and insights.
They claim that they work with artists at all stages of their careers, which is also great.
So we’re sure Behind The Curtains Media would be a great fit for you, especially if you already have some experience.
With Groover, you can choose which Spotify curators you want to submit to.
Submissions cost two credits (called Grooviz), which is equal to roughly $2.
Curators and professionals will listen to your track and give you feedback, and if they approve your submission, they will put you in their playlist.
Also, Groover guarantees you feedback within 7 days.
Moreover, if a curator/professional likes your track, they’ll share their contact information so you can keep in touch.
That said, Groover provides you with quick and easy access to relevant curators, which ultimately saves you time and allows you to promote your music effectively.
Although they’re known for working with signed artists, Shorefire also offers promotion for independent musicians.
They’re focused on helping artists with publicity, and they generally make tailored campaigns.
Also, if you want to run a major press campaign, going with Shorefire media would be a great idea.
And by major press campaign, we mean your work being featured in prominent magazines such as Rolling Stone.
That being said, the Shorefire Media agency is a pricier option than some other companies on our list, and it might not be the best fit for newcomers, but it will most likely deliver amazing results.
It’s one of the best options for serious musicians who want to get more publicity.
17. YouTube Channels – Drop Nation, Music Growth
Alternatively, you can take advantage of relevant YouTube Channels to promote your music.
Some of the channels are actually specialized in promoting new artists’ music.
For instance, Drop Nation has over 200K YouTube subscribers, and they offer their service in support of music genres such as electro-house, pop, reggae, deep house, trap, and dubstep.
And Music Growth channel does a variety of genres, receiving an average of 600k views daily. They offer different pricing and packages, so you can find what suits you best.
There are many other YouTube channels providing promotion services, but be careful – you need to make sure you’re making a deal with a legit, trustworthy service.
So, if you want to be sure your music is in the right hands, it would probably be best to opt for a professional music promotion company.
How to Promote Your Music Independently
There are many different options you can choose from to promote your music.
Digital music promotion platforms are a great way to put your work in the spotlight.
However, each company comes with specific conditions and potential drawbacks, so you need to make sure the platform you use aligns with your goals, budget, and expectations.
Let’s be honest – it’s not easy to promote music independently. But if you start working with the right platform, things might change in an instant.
It’s all about the right moment, and these companies are aware of that.
So, be patient and persistent, and you might achieve your goals sooner than you think.
Just keep your eye out for new opportunities and take advantage of the digital marketing tools everyone has at their disposal.
And with a little luck, you will quickly build a fanbase and grow your audience.
Music Promotion Services – Final Thoughts
We hope this article encourages you to find a way to promote your music.
As an independent artist, it might be hard for you to get noticed, but that doesn’t mean you shouldn’t try.
On the contrary – you should give your best to get your music out there.
And one of the best ways to do this is to contact one of the music promotion services we mentioned today.
With their help, everything will be easier, and you’ll be one step closer to making your dreams come true!
You may also like: 15 Ways to Promote Your Music